So you ask, what have you been doing? You haven’t written a blog entry in a long time? Well while living the dream of thinking big Marketing 2.0 thoughts and driving the corresponding actions, I started to question the value of a blog. Oh yes, it’s there, but I think the format of mine and others needs to change. We are all super time starved, and I think lengthy musings just don’t do it for folks. However, at the same time I was questioning the nature of business blogging, my small readership was coming out of the woodwork to question why I hadn’t written in a while.
I’m following up my opening rant with some news from the front. There were two very interesting developments in the battle for your attention this week that play exactly in to what I waxed on about last week.