I’m fresh off my flight back from scenic China and feeling jazzed about the customers and partners I met there at the AMD Embedded Solutions group’s annual China Embedded Forum (CEF).
That’s a wrap folks! Last month we bid farewell to the second annual AMD Fusion Developer Summit hosted in Bellevue, Washington.
As I sit at my desk back in Austin rehashing the summit, the news and chuckling over a few lively activities such as the Decentralized Dance Party that took over downtown Bellevue on a quiet Wednesday evening – I can’t help but feel proud of AMD.
Open. Open Stack. Open Cloud. Open Compute… Seems to be on a lot of IT executives’ minds these days.
As budgets remain tough, and operational efficiency are top of mind, many industry leaders are focusing on open strategies to create optimal private clouds within their enterprises.
AMD is leading the initiatives in many of these open areas, and it’s all about contributing our expertise to create industry collaboration. We believe that collaboration drives innovation.
By Cameron Swen, Manager of Embedded Marketing at AMD
Some of you may remember a processor named the MediaGX – it was the processor that came to be known as the Geode GX1. I was right there in the thick of it at National Semiconductor, trying to make the new Geode brand stick. We weren’t sure if our customers were going to take to this new brand but we knew we had a great product with a good combination of power and performance for our embedded customers.
Growing up as a diehard baseball fan in the 1980s, every morning starting in April running through October, I would grab the newspaper and dive into the box score page. Why? Because I was a kid living in Phoenix and following a baseball team that was not in my market. My team was not on TV or radio in Phoenix during this era, which was well before the days of small satellite dishes that would ultimately enable fans to watch their favorite out-of-market teams.
By Theresa Chavez, product marketing manager, Professional Graphics at AMD
AMD has always supported the Open Compute Project and at the most recent summit last month; we revealed our “roadrunner” motherboard specifically designed to meet the general purpose compute, cloud infrastructure, high-performance compute and storage needs of the financial services industry. Most recently, I sat down with Pete Harris of Low-Latency.com to give him a little more insight on “roadrunner” and AMD’s financial services strategy.
Just 2 years ago, if you wanted uncompromising performance, you would need a quad core processor and a discrete videocard. That duo would dissipate about 120 watts, not counting everything else in the system. It would require a good sized box to hide in, and a substantial gang of fans to keep from roasting. Now, the AMD Embedded R-Series APUs bring 4 CPU and 384 GPU cores to bear on a single 35 watt die. That 384 core graphics engine brings more to the fight than the middle of the road videocard from two years ago (an ATI™ Radeon™ HD4670, for instance, had 320 cores).
One of the benefits of my role is that I get to travel around the world meeting with customers, presenting at industry events and getting to know AMD employees across our many locations. These trips are extremely beneficial in keeping a pulse on the market, hearing feedback from our business partners, and understanding where we may need to make adjustments in our strategy and execution.